I’ve always believed that mission-driven work deserves more visibility. But when you’re running a nonprofit or a small business, marketing often ends up last on the to-do list—because you’re busy actually doing the work.

That’s where I come in.

I’ve spent my entire career working with people-centered organizations. At 21, I co-founded a nonprofit with nothing but grit. I taught myself marketing by doing—learning what works, what’s worth outsourcing, and what small but mighty teams actually have time for.

Since then, I’ve helped organizations increase engagement, attract more donors and customers, and finally feel like their digital presence reflects their real-world impact. I’ve led content strategies for arts organizations, human services nonprofits, and entrepreneurial support brands, often juggling big goals on tight budgets, just like you.

I didn’t go to school for this. But I’ve sat in your seat, I’ve bootstrapped the dream, and I’ve built real results along the way.

Para Marketing is the agency I wish I had when I was figuring all this out - scrappy, strategic, and built for the underdogs who are doing big things with heart.